06/09 ~ RBC Blue Water Project Volunteers help at the Greater Vancouver Zoo
Greater Vancouver Zoo – PRESS RELEASE
Date: June 9, 2011
FOR IMMEDIATE RELEASE
RBC BLUE WATER PROJECT VOLUNTEERS HELP AT THE GREATER VANCOUVER ZOO
Aldergrove – Starting at 10 am on Friday June 10th the Zoo is pleased to welcome volunteers from the Murrayville and Aldergrove RBC branches to raise awareness of the RBC Blue Water Project and to lend a hand to clean up the Salmon River that runs through the Greater Vancouver Zoo.
A friendly “Leo the Lion” mascot will be circulating around the zoo for the kids and creating a fun atmosphere. Also an RBC Rain Barrel will also be on-site and zoo visitors will have a chance to win the Rain Barrel, so they can take a role in responsible water use with collecting their own rain water.
The RBC Blue Water Project is an innovative, 10 year, global commitment to help protect the world’s most precious natural resource: fresh water. People are starting to realize that water truly is one of the earth's most precious resources. For instance, in a recent poll, more than half of Canadians said water is even more precious than oil. 1
Did you know?
· One drop of oil can make up to 25 litres of water undrinkable. 2
· One teaspoon of weed killer can contaminate enough drinking water to fill 20 Olympic-sized swimming pools. 3
· In Canada, dirty drinking water causes about 90,000 cases of illness and 90 deaths each year. 4
Further information on the excellent work and commitment that RBC is doing to help with water conservation and education can be obtained by viewing their website at http://bluewater.rbc.com
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Media Contact:
Jody Henderson
Marketing & Communications Manager
Phone: 604.856.6825 x 33
Email: jhenderson@gvzoo.com
To learn more about the good things we do at the Zoo
visit us at: www.gvzoo.com or better yet come visit us in person!
Since 1970….dedicated to conservation, preservation & protection of endangered species!
The Greater Vancouver Zoo is an accredited zoo within the Canadian Association of Zoos and Aquariums (CAZA), which is a non-profit organization established to promote the welfare of animals and encouragethe advancement of education, conservation and science.
1. Ipsos Reid January 2008 poll for Unilever, RBC and the Canadian Partnership Initiative of the UN Water for Life Decade
2. Environment Canada - Freshwater Quick Facts http://www.ec.gc.ca/WATER/en/e_quickfacts.htm
3. Environment Canada - Freshwater Quick Facts http://www.ec.gc.ca/WATER/en/e_quickfacts.htm
4. Museum of Health Care at Kingston - Death in a Glass www.museumofhealthcare.ca/exhibits/glass/problem.html